Cookie Policy
How Paper Thatch uses tracking technologies to improve your experience in navigating car finance and transport savings.
Last Updated: 2024
Disclaimer: This Cookie Policy is a general template provided for informational purposes and does not constitute legal advice. For specific legal concerns regarding data protection in the UK, please consult with a qualified legal professional.
1. Introduction
Welcome to Paper Thatch. This Cookie Policy explains how we use cookies and similar technologies (such as web beacons, pixels, and local storage) on our website. As we provide guidance on avoiding car credit mistakes and optimizing transport costs, we collect certain data to ensure our tools and content remain relevant and functional.
In accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR) 2003, we are committed to being transparent about the data we collect via cookies.
2. What are Cookies?
Cookies are small text files placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and supply information to the owners of the site.
Cookies can be "Persistent" (staying on your device until they expire or are deleted) or "Session" (deleted as soon as you close your web browser).
3. How We Use Cookies
Paper Thatch uses cookies for several reasons, including:
- Authenticating users and preventing fraudulent use of car finance calculators.
- Remembering your preferences (e.g., currency, language, or specific car models).
- Analyzing how visitors interact with our content to identify which car loan tips are most helpful.
- Delivering relevant advertisements based on your interests in automotive savings.
4. Categories of Cookies We Use
| Category | Purpose | Lifespan |
|---|---|---|
| Strictly Necessary | Essential for site navigation, security, and accessing core features like our loan comparison tools. | Session / Up to 1 year |
| Analytical/Performance | Help us understand visitor numbers and traffic sources (e.g., Google Analytics) to improve site performance. | 24 hours to 2 years |
| Functionality | Used to recognize you when you return and remember your choices (e.g., saved car debt calculations). | Up to 1 year |
| Marketing/Targeting | Record your visit to our site and the links you followed to make advertising more relevant to your car search. | Up to 180 days |
5. Third-Party Cookies
In addition to our own cookies, we may also use various third-party cookies to report usage statistics of the service, deliver advertisements on and through the service, and so on. These third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may use cookies over which we have no direct control.
Common third-party partners include:
- Google Analytics (Performance tracking)
- Meta Pixel (Marketing and retargeting)
- YouTube (Embedded video content regarding car maintenance)
6. Legal Basis for Processing
Under the UK GDPR and PECR, we require your consent to use cookies, except for those that are strictly necessary for the operation of the website. When you first visit Paper Thatch, you are presented with a cookie banner that allows you to accept or decline non-essential cookies.
By continuing to use our site after accepting our cookie settings, you consent to the processing of data as described in this policy.
7. How to Manage Cookies
You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences by clicking the button below or by adjusting your browser settings.
Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set, visit www.aboutcookies.org or www.allaboutcookies.org.
8. Changes to This Policy
We may update our Cookie Policy from time to time to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. Please re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.
9. Contact Information
If you have any questions about our use of cookies or other technologies, please contact us at:
Paper Thatch Data Protection Office
Address: 42 High Street, London
Email:
Phone: +1 (289) 650-3832